lundi 1 juin 2015

Criteo Live NYC 2015 - Disrupting Email Marketing - Michael Steckler - Tremendous Potential of email Marketing


 
Criteo Live NYC - Disrupting Email Marketing
 
With new innovations in display advertising tools, email marketing is sometimes considered passe. However, the fact is that email is still very prevalent in the customer journey, and if used correctly, can be a significant performance driver to advertisers. In this presentation, Michael Steckler explored the tremendous potential of email marketing.
 
About Criteo
Criteo delivers personalized performance advertising at an extensive scale. Measuring return on post-click sales, Criteo makes ROI transparent and easy to measure. Criteo has over 1,000 employees in 17 offices across the Americas, Europe and Asia-Pacific, serving over 6,000 advertisers worldwide with direct relationships with over 7,000 publishers.

For more information, please visit : http://www.criteo.com

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